For
business meeting rooms
London has long been a preferred location although there has been a
tendency to take the default option of impersonal chain hotels. With an ever
changing market place and competitive playing field, smaller hotels are now
taking on these larger players. One of the many ways in which hotel owners do
this is by offering businesses a bespoke service.
Hotels,
especially exclusive, boutique hotels, have character on their side. They
comfortably host clients from every conceivable background including romantic
couples seeking solitude and peace and corporate clients looking for a
functional yet impressive space. For those seeking family accommodation London
will also provide some superb options. However, is it possible for a single
hotel to cater to such diverse needs?
Larger
hotel chains tend to do so by wiping the slate clean and going for a minimal,
clean and practical look. But this offers no personality. The chances are that
any event hosted at the hotel will not be memorable or impressive.
For
anyone seeking business meeting rooms London hotels with a boutique cachet can
deliver the requisite accommodation but with a twist. By developing a
micro-branding campaign, a smaller hotel can create meeting facilities that are
centred on providing benefits rather than merely services.
Many
meetings are held in order to collaborate and develop new ideas. Low tables
together with access to snacks and drinks in open fridges can help to engender
an atmosphere of free speech.
Another
option in the context of business meeting rooms London hotels can provide is a
monthly or even annual membership opportunity which is available to clients. This
could include a certain level of food and drink as well as access to A/V
equipment and the ability to tailor the room to some degree.
Certain
areas of London are likely to attract specific types of client. Hotels near
Hyde Park, for example, may attract a cosmopolitan bunch, whilst hotels in the
East End or north of the City may prefer a more creative space. By
understanding the needs of the clients, boutique hotels can offer more than
just an L shaped table and filter coffee: they can attract clients again and
again by creating a memorable space, perfectly adapted for its function.
To
learn more about how we have created a memorable experience for our business
clients, please contact our friendly team
who will be more than happy to help.
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